Cebu Pacific has so far focused on low, low fares – now they just launched their own rewards program: GetGo! UPDATE: I have since this post written a full, detailed review of the GetGo program – click HERE to go to the full review!
If you have never heard about Cebu Pacific airline, read my over view at Cebu Pacific – Facts & Figures, my review of Cebu Pacific Economy Class and my suggestions on How to best earn GetGo points with a Citibank credit card!
Sign up is easy: As an existing club member, you just request a new password via the “forgot password” link and your account is set-up with your Cebu Club email. You already have been assigned an account number and personal data is pre-filled. You can add your passport information for international flights as well your home airport and favorite domestic and international destinations. Interesting enough, getting a membership card will cost you PHP150 (about USD3.50), which is similar to the local competition Philippine Airlines, where only Elite members will get their card for free. Sign-up for new members is also PHP150, which then includes the card.
Earning points: GetGo is a revenue based program, like most new discount carrier programs, and you earn 1 point for every 5 Pesos spent (or 9 points per USD). You can also earn points with partners, which at this time is only Citibank with their credit cards. You can claim points for missing flights, including flights for the last 30 days before launching the program (December 16th, 2014).
Redeeming points: Redeeming points is still a mystery – there is no conversion for a revenue-based redemption defined. And neither is a table for redemption by zones or distance. The FAQ has only this to say:
“How many points are needed to redeem a flight?
The number of points required for a reward flight varies according to seasonality, demand, time of booking, destination, and other factors and is subject to change anytime.”
I’d assume that the redemption is also revenue based, similar to AirAsia. You can top up your points with cash, if you don’t have enough points for a redemption. I will try to get an answer from the GetGo team – without knowing the value of the points for redemption, it’s impossible to evaluate the program. UPDATE: Read the full review here to get information about the redemption value!
What else is there? Interestingly, GetGo adds two innovative features: Circles and Share. You can create a “Circle” with up to 7 other members and pool your points into one balance to be redeemed by the “head” of the circle or any nominated member. If you travel as a group, you are able to redeem for a free ticket quicker. You can also great a “Share” group of up to seven people to give your points to. If you are a member of a “Circle”, you can share the “Circle” balance with somebody you nominate, but a “Share” nominee cannot access your points or the “Circle” balance. The Philippines are very family oriented and this feature makes perfect sense. This is something, other airlines should copy if they want to establish loyalty among not-so-frequent-fliers by actually collecting enough points for a redemption.
Until I find out more about the value of the points, it’s hard to tell how good this program will be. I will start collecting points on an upcoming flight and will keep you posted!